Search Engine Optimisation

Search Engine Optimisation

How do I pick the right keywords for my SEO campaign?

One of our director’s at Skyline, Joe, writes about how to select the right keywords or phrases for your SEO campaign. Selecting the right keywords or phrases for your website to rank for is an extremely important decision you will need to make for your new or existing website. Targeting a keyword that generates a…
Continue reading »



Twitter’s New Search Update

Twitter Announces New Search Update Twitter is in the process of updating its search experience by introducing additional filters and “social context”, as users type their query. The new search displays photos and accounts in the search results and added context, including recent and saved searches. The update makes Twitter’s web search more like the…
Continue reading »



Google’s Disavow Tool

SEO NEWS: Google’s New Disavow Tool Google are now giving website owners a tool to disassociate their website from unwanted links, This new tool is called “Disavow Links.” THIS IS ONLY TO BE USED BY PEOPLE WHO HAVE ENGAGED IN BLACK HAT – BLOG WHEELS ETC. IF YOU HAVE NOT RECEIVED A NOTIFICATION FROM GOOGLE YOU…
Continue reading »



Growth on the horizon for Exeter SEO firm (us!)

Skyline Marketing appeared on theExeterDaily.co.uk this week. Read the news story here.



SEO News: Search Engine Market Shares

It has been announced that Bing has grown its market share further for the third month running, with both Google and Yahoo experiencing a drop. The search engine owned by Microsoft increased its share to 15.9 percent, which is not up 1.2 percent over the past twelve months. Google saw a slight drop from 66.8…
Continue reading »



SEO News: Google Panda is back

Google has released a new Panda refresh for those in the world of SEO to deal with. Although the first Panda update went live in February 2011, Google is always looking at refreshing the update, on top of the recent Penguin update, to reward high quality content that is useful to readers, instead of article…
Continue reading »