Chrome

Microsoft hit $70bn in Revenue, & Internet Explorer still useless for any SEO Company

Welcome to the latest SEO & Internet Marketing blog from Skyline Marketing, Exeter Devon.

Microsoft, the original US technology success story, has reported that the annual revenues of the company has hit a record $69.94bn.  The net profit of Microsoft jumped 23% to $23.15bn for the year.  The final quarter was the most impressive with revenues hitting $17.37bn and profits of $5.87bn!  This easily beat all forecasts from the markets and the I.T. sector.

The record breaking figures have been aided by the extremely popular Xbox 360 games console and also the “Office” software.

Microsoft Office programs, such as Word, PowerPoint and Outlook was the biggest seller for the company in the final quarter with an increase of sales by 7% to $5.8bn.

As for as Bing, the Search Engine arm of Microsoft and its other online services unit, sales were increased by 16.% to $662m, however losses ran up to $728m, as Bing tries to come up with more unique ways of fighting the biggest Search Engine of them all – Google.

Ironically, the one product that Microsoft will be globally renowned for – Windows – was one of the ‘weakest’ areas for the company.  However, this will come as little surprise as more and more consumers make the switch from laptops or conventional PC’s to products such as iPad, or tablets.

Intel also warned this week, that its PC sales would not be as strong as it had first expected for this year – once again with iPad2 having been released, and more and more tablet options entering the market, could the death of the laptop be on the horizon?  Microsoft will release its tablet offering next year – behind everyone again – and “Windows 8″ is expected to be the new operating system of choice here.

Microsoft does not help itself though with its Internet offerings – Bing, while a good Search Engine in some respects – especially when it comes to a Search Engine Optimisation (SEO) project, is still lagging way behind Google in the trust and popularity stakes – and many will still just aim high in Google until (or if) there is ever a change in direction when it comes to Search Engine Results.  However, the most irritating part of Microsoft for us here at Skyline Marketing, is Internet Explorer.

With all the hype of version 9 at last being able to match the simplicity and speed of other browsers such as Google Chrome or Safari, I found myself looking for the uninstall button for IE9 as I tore my increasingly receding hairline out from the frustration of it crashing and waiting.  Google Chrome has proved that a simple back to basics browser is popular with users, so why can Microsoft not see this?

The news is mostly positive for Microsoft though, as the technology giant is the latest to exceed profit predictions, after Google, Apple and IBM all had strong results recently.

Have a great week – hopefully the weather will improve on last weeks rain and we look forward to welcoming you back for more SEO & Internet Marketing news from Skyline Marketing soon.

Google’s Chrome Gets an upgrade (again)

Good Morning from a mild grey Exeter, Devon.

As you know Skyline Marketing are a SEO company in Exeter Devon, that offer a great service to our clients.

My sanity was tested by Chrome this weekend, so i’m very glad of this upgrade.  You may or may not have read my article a few months ago about Chrome vs Safari (battle of the browsers), well there’s a new twist.

I’ve been recently doing a lot of optimisation on a clients website and checking the work on Chrome, I must have been in and out of the site over 50 times, you know the story; clients pop in, phone goes, meetings to attend.  Well, stay with me, I noticed that on Saturday when I googled that clients site their search result came back with 3rd on Google page 1, happy days or so I thought, my Mac was busy running reports so I jumped on Adam’s PC and just happen to google the same client and they were 6th on page 2 for the same keywords, OMG !!! I went back to my Mac and did the same search on Safari and the search returned 6th on page 2 !!!!

Ok so I did go onto the same website a lot within a 7day period, but does this mean that Chrome working with Google Search returns the results it thinks we want to see, as apposed to what we are actually searching for ??? How can we trust Google again?

I’m sure the new “cookie” rule, which I tweeted about yesterday and todays update will rectify this problem or will it? Is Google data storing/IP profiling which is illegal?  Stay tuned for more info.

Thanks for reading,

Rob

 

 

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