Welcome to the latest blog from Skyline Marketing, SEO Bristol and SEO Exeter specialists.
One of the major obstacles to a good SEO campaign is ensuring that there is sufficient good content on web pages. Now Matt Cutts, of Google has said that Google will be looking at penalising advert heavy websites that make it difficult for the search engine bots and more importantly difficult for visitors to navigate and find the content they are looking for.
”What are the things that really matter, how much content is above the fold,” Cutts said. “If you have ads obscuring your content, you might want to think about it…”
Google is certainly implying that if a user has a hard time viewing content then the site might be flagged as spam.
This of course is something that will be music to the ears of SEO experts in Bristol, Exeter and across the UK, as it has long seen crazy that many will fill websites with adverts, (ironically many provided by Google) to only have their competitors displayed on their site for very little financial return and at great risk to their sales!
However there was also positive news for those who have had their websites marked as “spammy” – anyone who feels they have been unfairly marked down or have made changes to their site can have their sites reviewed.
Welcome to the latest blog from Skyline Marketing, SEO Company Exeter.
It was reported this week that 45% of users surveyed recently over their internet usage, said that they used their mobile device to access the internet. This is 14% increase from the same survey in 2010.
Unsurprisingly, the biggest increase was from the 16-24 year olds – a massive 71%.
The general domestic front of internet usage also rose as 77% of households now have an internet connection. However this increase was only 4% from last year, which is the slowest growth since 2006.
During last month we were one of the first to break the news that Google had launched a new “add-on” for their popular Internet Browser, Chrome – “Block Sites from Googles Search Results”.
Now here we are again to announce that it seems Google has now added the same feature to all of you lucky Google Search Engine users, regardless of browser choice. (Good news for Rob, the “anti-
Christ Chromer” among us).
Once again, the long-and-short of things, is that via a link, you can quickly remove and ban individual search results. The only requirement is that you are logged into your Google account, so the questions begging to be asked, is this going to be a popular tool? Is Google that bad at its job that it cannot display the appropriate content to start with? Is this going to open the door to further abuse if Google starts taking action on the results?
Good Evening from the SEO Capital of the South-West… Exeter, Devon. (I’ve no idea if that’s true or not, sorry.)
Bit of a quiet couple of days news wise from the SEO industry, one story did catch my eye that affects Somerset, Devon & Cornwall was that the Government are going to be pushing ahead with rolling out rural Broadband services. In this day and age, it’s bizarre when you realise there are so many rural areas still without a decent speed internet connection. This will benefit rural businesses hugely who will be able to increase their Internet Marketing campaigns, but have been restricted up until now. Read more here.