Internet Marketing Exeter

SEO Bristol & SEO Exeter Tip: Google may penalise for too many adverts

Welcome to the latest blog from Skyline Marketing, SEO Bristol and SEO Exeter specialists.

One of the major obstacles to a good SEO campaign is ensuring that there is sufficient good content on web pages.  Now Matt Cutts, of Google has said that Google will be looking at penalising advert heavy websites that make it difficult for the search engine bots and more importantly difficult for visitors to navigate and find the content they are looking for.

”What are the things that really matter, how much content is above the fold,” Cutts said. “If you have ads obscuring your content, you might want to think about it…”

Google is certainly implying that if a user has a hard time viewing content then the site might be flagged as spam.

This of course is something that will be music to the ears of SEO experts in Bristol, Exeter and across the UK, as it has long seen crazy that many will fill websites with adverts, (ironically many provided by Google) to only have their competitors displayed on their site for very little financial return and at great risk to their sales!

However there was also positive news for those who have had their websites marked as “spammy” – anyone who feels they have been unfairly marked down or have made changes to their site can have their sites reviewed.

45% use Mobile Internet & Jobs ‘best’ CEO

Welcome to the latest blog from Skyline Marketing, SEO Company Exeter.

It was reported this week that 45% of users surveyed recently over their internet usage, said that they used their mobile device to access the internet.  This is 14% increase from the same survey in 2010.

Unsurprisingly, the biggest increase was from the 16-24 year olds – a massive 71%.

The general domestic front of internet usage also rose as 77% of households now have an internet connection.  However this increase was only 4% from last year, which is the slowest growth since 2006.

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Googles New Social Network/Facebook Copy & Internet Explorer 9 is Launched!

Good Evening from Skyline Marketing, Exeter, Devon.  Once again, many bloggers out there have been racing ahead releasing rumours, gossip and scandal that Google was going to announce a new Social Network to rival the worldwide dominance of facebook.

However, Skyline Marketing can reveal that Google has confirmed this is all nonsense, and that no such project exists.  Of course this maybe just Google wanting to silence any speculation at this stage, and perhaps something major is on the horizon, however here at Skyline, we prefer to deal with just facts, and at this time – nothing is going on.  If we believe this to be a smokescreen and evidence of a new Google Social Network exists, you can be sure we will be one of the first to let you know!

In other news today, it looks like Twitter Third-Party Applications could be under threat. Some of the many software developers who use Twitters source code to produce other non-official Twitter software may see their days numbered, as Twitter appears to be looking at bringing more control over the service – for revenue and commercial purposes perhaps?  Twitter’s main concern is that as the number of users and tweets expands to record levels, that the more third party platforms for Twitter, the more confused users may get.  I think when it comes to technology users, many can make their own mind up – if they want to use the “official” platform, then it’s readily there – if some want great freedom and a more “techy” experience when using Twitter, then this should be available as is now.

Finally today, at long last Microsoft Internet Explorer 9 is now officially launched!  As things stand, Internet Explorer still retains 56% of the Global Internet Browser market, whereas Firefox has 22%, Chrome 11% and Safari 6%.  Look out over the coming days for our full review of the NEW Microsoft Internet Explorer 9 Browser.  Although, those of you still using the more stable Windows XP will be disappointed, as IE9 will only be available at this stage to users of Windows 7 & Vista.

Top 10 Brands on Facebook

Hello there from Skyline Marketing, Exeter, Devon.

We hope you’ve had a great weekend.  The power of facebook. Have you ever wondered how popular certain brands are on facebook?  Do you have doubts on how a Social Media Campaign that goes viral can have a huge effect on your business prospects?

Well, here are the top 10 brands currently on Facebook with their number of followers:

  1. Facebook (bit cheeky but true) – 35 Million
  2. Youtube – 28 Million
  3. Coca-Cola – 22 Million
  4. Starbucks – 19 Million
  5. Disney – 17 Million
  6. MTV – 17 Million
  7. Oreo – 17 Million
  8. Red Bull – 15 Million
  9. Skittles – 15 Million
  10. Converse – 13 Million

Okay, so your hosting servers might not cope with 13+ million hits rocking up on it, however it does demonstrate how seriously the big brands take their presence on facebook, through special offers, vouchers, competitions and latest company news.  Give your visitors something to return for – be a vital resource in your industry and you will grow your following.  Expand your following with the use of blogging and twitter and you will be on course to huge success with your Social Media campaign!

In other news, there has been the awful crisis in Japan which once again brings home how precious life is at times, and I am sure everyone out there in the World of Internet Marketing & everyone at Skyline Marketing sends their condolences and best wishes to everyone who has been affected.

Updated – You: Google’s Spam Police?

Good Evening from the SEO hub that is Skyline Marketing in Exeter, Devon!

During last month we were one of the first to break the news that Google had launched a new “add-on” for their popular Internet Browser, Chrome – “Block Sites from Googles Search Results”.

Now here we are again to announce that it seems Google has now added the same feature to all of you lucky Google Search Engine users, regardless of browser choice.  (Good news for Rob, the “anti-Christ Chromer” among us).

Once again, the long-and-short of things, is that via a link, you can quickly remove and ban individual search results.  The only requirement is that you are logged into your Google account, so the questions begging to be asked, is this going to be a popular tool?  Is Google that bad at its job that it cannot display the appropriate content to start with?  Is this going to open the door to further abuse if Google starts taking action on the results?

Rural Broadband Plans get the Bandwidth

Good Evening from the SEO Capital of the South-West… Exeter, Devon.  (I’ve no idea if that’s true or not, sorry.)

Bit of a quiet couple of days news wise from the SEO industry, one story did catch my eye that affects Somerset, Devon & Cornwall was that the Government are going to be pushing ahead with rolling out rural Broadband services.  In this day and age, it’s bizarre when you realise there are so many rural areas still without a decent speed internet connection.  This will benefit rural businesses hugely who will be able to increase their Internet Marketing campaigns, but have been restricted up until now.  Read more here.

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